Business Coaching in Marketing, Internet Strategy, and Business Development for Business Owners and Private Practitioners

Business Development, Marketing and Internet Strategy
Dawson Resources


Web Design

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My Background
(see also My Coaching Style)

I have 20+ years experience coaching business owners, upper and middle managers and private practitioners, both privately and while employed in the health care sector. In addition, I have conducted workshops and training sessions on a wide variety of topics including:
  • Strategic Planning
  • SWOT Analysis
  • Goal Setting
  • Identifying and Targeting Your Ideal Client/Customer
  • Developing An Effective Marketing Plan
  • Laying the Foundation for An Effective Web Presence
  • Growing Your Local Business Online
  • Private Practice Marketing
  • and many classes on topics related to Business Development.
These same areas are the focus of my coaching practice.

I hold a Masters Degree in Clinical Psychology and I have taught at the university level at the University of Houston in Texas, and as a guest lecturer at Loyola Marymount University in California.

I am also a Coach U Graduate, and a founding member of Coachville.

I am a business owner, serve on several boards and I am a Paul Harris Fellow of Rotary International. I am also a speaker in both the public and private sectors. I have been a Human Resources Director for a Fortune 500 company and I have extensive experience in training and development. I am also a Certified Teleclass Leader, having completed training through Teleclass International, Inc.

I attended the Disney Institute training entitled "The Disney Approach to Quality Customer Service", a three and one-half day workshop held on-site at the Disney Institute. This program, attended by CEO's, Presidents and Vice Presidents from across the country provided me with valuable insights into world-class customer service, strategy, and measurement, which adds value to the Business Development Coaching and collaborating with my clients.

In addition to my skills in Marketing, Internet Strategy and Business Development, I am also a web designer, creating both the content and the layout, and writing the HTML programming by hand (I do not use an editor). For more information on web design services, click here.

With this combination of skills and expertise, I have chosen to specialize in Marketing, Internet Strategy and Business Development.

I have pursued additional training, earning a certificate in e-Commerce from Christopher Newport University, which adds value to the Business Development Coaching and collaborating with my clients.

Below is a list of the most recent workshops that I have attended:
  • "Get That Grant - Grant Writing From Conception to Completion" Community Systems, Bozeman Montana

  • "Executive e-Business Transformation"
    by Deloitte and Touche, and
    Virginia's Center for Innovative Technology

  • "Keys to a Winning Marketing Plan"
    sponsored by The North Carolina State University - College of Management

  • "Building and Maintaining A Successful Consulting Practice"
    Wake Tech Community College's Small Business Center

  • "Build Your Brand, Build Your Business"
    by Hummingbird Creative Group Advertising Agency

  • "Advanced Strategies in e-Commerce"
    by Inc. Magazine

  • "Building A Platinum Web Site For Pennies"
    by Inc. Magazine

  • "Cyberlaw"
    coordinated by Christopher Newport University

  • "Managing A Large Website"
    by Earthlink, 99X Radio Atlanta, and the
    Association of Internet Professionals

  • "Making Your e-Business Click (e-marketing)"
    sponsored by Bell South

  • "The Virginia Internet Technology Conference"
    • Internet Marketing at its Best
    • eStrategy: Developing a Successful Initiative
    by the Virginia Electronic Commerce Technology Center (VECTC)
I believe that education is an on-going process and that it is through continuous learning that you will set and achieve realistic goals, identify and implement the best strategies and grow your business to where you want it to be.

I have attended workshops and training programs over the years that are far too numerous to mention here. However, as I continue to attend training programs that will add value to the Business Development Coaching and collaborating with my clients, I will list the most recent ones here for your review.

With my background and experience, as your coach, I am able to offer you a trio of services: coaching, training and web design-that you can use as a springboard for achieving the goals and success you desire.

Contact me today for a complimentary session. I am looking forward to hearing from you!


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